This guide will show you the best practices to follow while dealing with local SEO companies in Vancouver. With the knowledge of online marketing having spread to most people, you are required to know what practices you need to employ such that you comply with Google rules and regulations, and mostly meet your objective i.e. to get the best rank. If you are still more curious to learn about this practices, then you need to continue reading this article.
Make sure that you optimize your local pages with the right keywords.
The title of your page needs to include the keyword and also the name of your brand. Your location is also important and always you should remember to put the right Meta tags. Your footer should have your address .To know more of these, you can contact a reputable SEO expert in Vancouver.
Ensure you have a Google location.
Google works best in displaying results that have a location. In the search results page, your results will be placed in a strategic point on the upper part of the desktop such that they are still very visible .They are however placed next to the relevant results, but the best thing is that they are still among the search results.
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Make your citations consistent.
In a local search, the name, address and phone number are very important factors that aid in ranking according to SEO experts in Vancouver. They are used to provide value to a website and they just work like links.
Other citations that are recognized by Google include business name and address. Google trusts websites with such citations and ranked as ‘trusted review websites’.
Include schema to help in address markup.
There are a number of html tags that need to be included to help your website be recognized when being searched in search engines. They are used by web crawlers to identify specific websites as they are unique to every website. There are different types of schema; for instance, place schema helps to link your address and your locality. They are used to bring a friendly search results to offer a good user experience.
Encourage your customers to leave reviews.
Customer reviews are so important when it comes to local SEO and ranking. More reviews will help improve your ranking. As a wise business owner, you are required to generate a simple prompt that requires customers to leave their reviews; and this will be an important strategy in improving your ranking.
Make use of your trusted customers’ emails.
Customers will be more humbled when they notice that you are concerned about their reviews. This makes them curious and they will always come back to check for something new. You need to generate reviews from your customer email record.